SEO Strategy

SEO Strategy: Black, Grey, and White Hat SEO

SEO tactics are usually referred to as white, black, or grey, depending on the strategies and practices employed to optimize websites for search engines. Black hat SEO strategies often employ some immoral tactics, and are…
Seo Company Client Management

Why SEO Agencies switch to SPP.co instead of other client management?

Selling a service isn’t a task that always comes easy, especially if you have other competitors out there that are selling the same or similar service, which can make it quite the challenge when they…
Google Maps Landscape

The google maps landscape in 2020

As the Greek philosopher, Heraclitus, said about 2500 years ago, “There is nothing permanent except change.” And this could not be truer than in online marketing! The rise of google maps Indeed the Internet keeps…
Google E A T Algorithm In 2020

How to Optimize For Google’s E-A-T Algorithm in 2020

Google search is often easier to optimize than what most people think. However, now Google is putting much more focus on having authoritative and valuable content. They have publicly announced that there are about 200…